virtual realityThe Fantasy Issue:

In the past decade alone it is blossomed into a sport that involves some 33 million players. These players include athletes, actors, politicians, and even industries themselves. American’s spent an estimated 800 million dollars a year on all media and services involving this lucrative industry. The total market impact when adding Satellite radio and TV subscriptions and packages is a whopping $5 billion a year. What is this lucrative industry that continues to grow and see profits even in the midst of recession, job loss, and stock market woes? The answer is fantasy football.

According to a 2009 study by the University of Mississippi, the annual household income of a fantasy sport consumer is $92,750. In a study conducted by outplacement consulting firm Challenger, Gray & Christmas, half the people surveyed admitted that they spend at least one hour per day thinking about their fantasy football team. In other words, fantasy football has become, for better or worse, the new Internet porn for a generation of upwardly mobile, white-collar professionals.(Bloomberg Business-Week Article titled Fantasy Football: The new internet porn.)

In all reality, for the vast majority of Fantasy Football players it comes down to nothing more than an addiction that revolves around the gambling industry. And when it comes to gambling, football is by far the most popular sport to bet on. The National Gambling Impact Study Commission has estimated that around 380 billion a year is wagered on football alone!

 “It’s one of those vice industries like liquor and tobacco. So as a result, lots of humans like doing it,” said Greg Finn, managing director at WagerMinds, a sports betting and handicapping website.

“The NFL knows a meaningful part of their fan base is interested because they can bet on the games. And if they can’t they would be far less interested in getting tickets, going to games and buying merchandise,” Greg Finn.

Close second to the NFL is College Football, so when the NFL threatens a lockout various platforms and venues of NFL gambling begin to have a meltdown because the potential that their stream of bets could flow directly into Saturday’s college football games. Who would have thought that millions of American’s could now qualify for what is being touted as a “vice,” and being listed under “main internet addictions.” One article I perused was the confession of a NFL Gambling addict who talked about his Sunday’s being dominated by watching twelve hours worth of football.

Just another thing to consider…you decide….

To be continued….